Editor's comments: how reviews shape MIS quarterly: a primer for reviewers and editors

Most existing minimum cigarette price laws appear to have little impact on the retail price of cigarettes. This may be because they allow the use of promotional programmes, which are used by manufacturers to reduce cigarette prices. New York's strategy to disallow these types of incentive programmes may result in higher minimum cigarette prices, and should also be explored as a potential policy strategy to control cigarette company marketing practices in stores. Strict cigarette minimum price laws may have the potential to reduce cigarette consumption by decreasing demand through increased cigarette prices and reduced promotional activities at retail outlets.

• 저널MIS Quarterly · 35(3) · 80–5
• 토픽Competitive and Knowledge Intelligence · Strategy and Management
• DOI10.1136/tc.2004.008656
• 저자Rajiv Kohli, Detmar W. Straub