IS Atlas
ms·1980년 12월 1일

Managerial Risk Preferences for Below-Target Returns

Dan J. Laughhunn, John W. Payne, Roy L. Crum

Management Science

252
피인용
1.9
FWCI
11
IS/마케팅/OM 탑저널 피인용
23
IS/마케팅/OM 탑저널 참고문헌
01Abstract

This paper reports on the risk preferences for below target returns of 224 managers from the U.S. Canada, and Europe. When only non-ruinous losses were involved, 71% of the managers were risk seeking for below target returns. The distribution of risk preferences tended to be stable over a wide range of experimental conditions: diversity of background of the managers, the size of outcomes below target, and the context of the decision process (personal versus managerial). When ruinous losses were introduced for 75 of the managers, 64% switched to risk averse behavior. Empirical findings concerning the relationship between risk preferences for below target returns and several demographic characteristics of managers are also reported.

02연구 흐름

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03비슷한 논문

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04이후 연구

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05선행 연구

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06서지 정보