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FWCI
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IS/마케팅/OM 탑저널 피인용
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IS/마케팅/OM 탑저널 참고문헌
- 주제다속성 효용 평가 · 의사결정분석
01Abstract
The logical structure of diversification as a management policy is discussed through the use of simple examples. For a decision maker who maximizes expectation in the face of uncertain prospects, the kinds of utility functions which lead to the use of diversification are explored. It is shown that conditions of positive but decreasing marginal utility must prevail, and the conditions for optimal diversified programs are given. The use of diversification as a policy for the reduction of variance of outcomes is discussed. For a decision maker whose choices are rationalized in terms of aspiration levels, the situations in which this policy might be used are also explored.
02연구 흐름
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03비슷한 논문
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04이후 연구
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05선행 연구
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06서지 정보
- 저널Management Science · 4(4) · 382–391
- 토픽Complex Systems and Decision Making · Management Science and Operations Research
- DOI10.1287/mnsc.4.4.382
- 저자William T. Morris