IS Atlas
mksci·2026년 7월 2일·주제 밖

Does Access to Human Coaches Lead to More Weight Loss Than With AI Coaches Alone?

Anuj Kapoor, Sridhar Narayanan, Puneet Manchanda

Marketing Science

0
피인용
0.0
FWCI
0
IS/마케팅/OM 탑저널 피인용
51
IS/마케팅/OM 탑저널 참고문헌
01Abstract

Access to human coaches leads to more weight loss than with access to an AI coach alone, with consumers setting higher weight loss goals, tracking their weight and food intake more frequently.

02연구 흐름

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03비슷한 논문

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04이후 연구

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05선행 연구

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06서지 정보