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2편 · 2019 1편, 2020 1편

The Bright and Dark Sides of Customer Switching
POM · 2020 · 인용 12 · Dongling Cai, Li Jiang
Word-of-Mouth System Implementation and Customer Conversion: A Randomized Field Experiment
ISR · 2019 · 인용 71 · Ni Huang, Tianshu Sun, Pei-yu Chen 외