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브랜드 로고

3편 · 2018 2편, 2026 1편

EXPRESS: The Impact of Figure-Ground Reversal (FGR) in Brand Logos on Brand Attitude
JMR · 2026 · 인용 0 · Yina Li, Brady Hodges, Liu Fu 외
The Visual Asymmetry Effect: An Interplay of Logo Design and Brand Personality on Brand Equity
JMR · 2018 · 인용 169 · Jonathan Luffarelli, Antonios Stamatogiannakis, Haiyang Yang
THE VISUAL ASYMMETRY EFFECT: AN INTERPLAY OF LOGO DESIGN AND BRAND PERSONALITY ON BRAND EQUITY
JMR · 2018 · 인용 40 · Jonathan Luffarelli, Antonios Stamatogiannakis, Haiyang Yang