현상

소셜미디어 구전

2편 · 2018 1편, 2019 1편

Influence of Social Media Emotional Word of Mouth on Institutional Investors’ Decisions and Firm Value
MS · 2019 · 인용 140 · Hang T. Nguyen, Roger J. Calantone, Ranjani Krishnan
Herding and Social Media Word-of-Mouth: Evidence from Groupon
MISQ · 2018 · 인용 36 · Xitong Li, Lynn Wu