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소셜미디어 대화

2편 · 2022 1편, 2025 1편

How Firms Can Steer Social Media Conversations
JMR · 2025 · 인용 0 · Mohammad “Mike” Saljoughian, Kelly Hewett, Harald J. van Heerde 외
The Ripple Effect of Firm-Generated Content on New Movie Releases
JMR · 2022 · 인용 23 · Shijie Lu, Isaac M. Dinner, Rajdeep Grewal