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온라인 소비자 평점

2편 · 2020 1편, 2023 1편

Unveiling Stars: How Graphical Displays of Online Consumer Ratings Affect Consumer Perception and Judgment
JMR · 2023 · 인용 18 · Javad Mousavi, Surendra N. Singh, Promothesh Chatterjee 외
When the Stars Shine Too Bright: The Influence of Multidimensional Ratings on Online Consumer Ratings
MS · 2020 · 인용 50 · Christoph Schneider, Markus Weinmann, Peter N. C. Mohr 외