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2편 · 2020 1편, 2025 1편

Mapping Spatial Heterogeneity in Retail Advertising Effectiveness
JMR · 2025 · 인용 2 · Bowen Luo, Bhoomija Ranjan
Effectiveness of Location-Based Advertising and the Impact of Interface Design
JMIS · 2020 · 인용 61 · Dominik Molitor, Martin Spann, Anindya Ghose 외