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제품라인 설계
4편 · 2018 1편, 2020 2편, 2021 1편
- Robust Product Line Design by Protecting the Downside While Minding the Upside
- Product-Line Design in the Presence of Consumers’ Anticipated Regret
- Product Design Under Multinomial Logit Choices: Optimization of Quality and Prices in an Evolving Product Line
- Selling a Product Line Through a Retailer When Demand Is Stochastic: Analysis of Price-Only Contracts