IS Atlas
최신
동향
저자
도구
현상
준거가격효과
3편 · 2019 1편, 2022 1편, 2025 1편
Multiproduct Dynamic Pricing with Reference Effects Under Logit Demand
MSOM
· 2025 · 인용 1 · Mengzi Amy Guo, Hansheng Jiang, Zuo‐Jun Max Shen
Dynamic Pricing with Demand Learning and Reference Effects
MS
· 2022 · 인용 77 · Arnoud V. den Boer, N. Bora Keskin
Impact of Reference Prices on Product Positioning and Profits
POM
· 2019 · 인용 32 · Amit Mehra, Sajeesh Sajeesh, Sudhir Voleti