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2편 · 2018 1편, 2021 1편

Perceived Versus Negotiated Discounts: The Role of Advertised Reference Prices in Price Negotiations
JMR · 2021 · 인용 23 · Pranav Jindal
When Prospect Theory Meets Consumer Choice Models: Assortment and Pricing Management with Reference Prices
MSOM · 2018 · 인용 101 · Ruxian Wang