현상

캐시백 쇼핑

2편 · 2017 1편, 2018 1편

Cashback Is Cash Forward: Delaying a Discount to Entice Future Spending
JMR · 2018 · 인용 53 · Prasad Vana, Anja Lambrecht, Marco Bertini
Online Cash-back Shopping: Implications for Consumers and e-Businesses
ISR · 2017 · 인용 64 · Yi‐Chun Ho, Yi‐Jen Ho, Yong Tan