현상

SaaS 무료체험

2편 · 2022 2편

Design and Evaluation of Optimal Free Trials
MS · 2022 · 인용 60 · Hema Yoganarasimhan, Ebrahim Barzegary, Abhishek Pani
Converting free users to paid subscribers in the SaaS context: The impact of marketing touchpoints, message content, and usage
POM · 2022 · 인용 23 · H. Alice Li