IS Atlas
최신
동향
저자
도구
TR
Author
Tirthankar Roy
Iowa State University
2010
ORCID
0000-0002-4183-2781
정보 수정·삭제 요청
2
논문
226
피인용 합
2010
첫 논문
2010
최근 논문
01
저널·주제·방법
저널
JM
2
주제
경쟁 가격 책정
2
02
소속·공저
2010
소속
Iowa State University
2010 · 2편
불러오는 중…
03
논문
2편
Does Exclusivity Always Pay Off? Exclusive Price Promotions and Consumer Response
jm
· 2010 · 인용 129 · Consumer Behavior in Brand Consumption and Identification
Does Exclusivity Always Pay Off? Exclusive Price Promotions and Consumer Response
jm
· 2010 · 인용 97 · Consumer Behavior in Brand Consumption and Identification