6
논문
1,516
피인용 합
2010
첫 논문
2021
최근 논문
01저널·주제·방법
저널
JMR4MS1MKSCI1
02소속·공저
201020152020
소속
University of California, Los Angeles2010–2021 · 6편
불러오는 중…
03논문
6편
- Effects of Income Distribution Changes on Assortment Size in the Mainstream Grocery Channel
- Effects of Internet Display Advertising in the Purchase Funnel: Model-Based Insights from a Randomized Field Experiment
- A Latent Instrumental Variables Approach to Modeling Keyword Conversion in Paid Search Advertising
- From Generic to Branded: A Model of Spillover in Paid Search Advertising
- Modeling Indirect Effects of Paid Search Advertising: Which Keywords Lead to More Future Visits?
- Determining Influential Users in Internet Social Networks
04합친 기록
- A5017014665Randolph E. Bucklin · 6편 · ORCID · 대표 기록
- A5053849996E BucklinRandolph · 0편 · ORCID 보유자의 이름 변형