Leif D. Nelson

7편

• Forecasted vs. Actual Generosity in Image-Concern Interventions
  ms · 2025 · 인용 0 · Decision-Making and Behavioral Economics
• Introduction to the Special Issue on Marketing Science and Field Experiments
  mksci · 2020 · 인용 19 · Consumer Market Behavior and Pricing
• The Uncertain Value of Uncertainty: When Consumers Are Unwilling to Pay for What They Like
  ms · 2019 · 인용 27 · Decision-Making and Behavioral Economics
• Signaling Virtue: Charitable Behavior Under Consumer Elective Pricing
  mksci · 2017 · 인용 53 · Experimental Behavioral Economics Studies
• Anchoring in Payment: Evaluating a Judgmental Heuristic in Field Experimental Settings
  jmr · 2015 · 인용 104 · Decision-Making and Behavioral Economics
• From “Where” to “What”: Distributed Representations of Brand Associations in the Human Brain
  jmr · 2015 · 인용 97 · Consumer Behavior in Brand Consumption and Identification
• Paying to Be Nice: Consistency and Costly Prosocial Behavior
  ms · 2011 · 인용 336 · Experimental Behavioral Economics Studies