7
논문
781
피인용 합
2007
첫 논문
2021
최근 논문
01저널·주제·방법
02소속·공저
201020152020
소속
Texas A&M University2007 · 1편
University of South Carolina2012–2017 · 4편
불러오는 중…
03논문
7편
- Regulating Product Recall Compliance in the Digital Age: Evidence from the “Safe Cars Save Lives” Campaign
- Marketing Agility: The Concept, Antecedents, and a Research Agenda
- Does it Pay to Recall your Product Early? An Empirical Investigation in the Automobile Industry
- The Differential Impact of New Product Development “Make/Buy” Choices on Immediate and Future Product Quality: Insights from the Automobile Industry
- The Effect of CRM Outsourcing on Shareholder Value: A Contingency Perspective
- The Impact of Product Recalls on Future Product Reliability and Future Accidents: Evidence from the Automobile Industry
- Asymmetric New Product Development Alliances: Win-Win or Win-Lose Partnerships?