5
논문
388
피인용 합
2011
첫 논문
2020
최근 논문
01저널·주제·방법
저널
JMR3JM2
02소속·공저
20152020
소속
London Business School2011 · 1편
불러오는 중…
03논문
5편
- Carbon Footprinting and Pricing Under Climate Concerns
- Cashback Is Cash Forward: Delaying a Discount to Entice Future Spending
- Money, Time, and the Stability of Consumer Preferences
- Price Promotion for Emotional Impact
- The Discriminating Consumer: Product Proliferation and Willingness to Pay for Quality