7
논문
344
피인용 합
2010
첫 논문
2022
최근 논문
01저널·주제·방법
02소속·공저
201020152020
소속
University of Michigan2010–2022 · 5편
불러오는 중…
03논문
7편
- Editorial: Next Steps for <i>Frontiers in Marketing Science</i>
- The Importance of Price Beliefs in Consumer Search
- Native Advertising in Online News: Trade-Offs Among Clicks, Brand Recognition, and Website Trustworthiness
- Tipping the Scale: The Role of Discriminability in Conjoint Analysis
- Private Label Imitation of a National Brand: Implications for Consumer Choice and Law
- Modeling Choice Interdependence in a Social Network
- Raising the BAR: Bias Adjustment of Recognition Tests in Advertising