IS Atlas
최신
동향
저자
도구
Author
Eric Yorkston
Texas Christian University
2013
홈페이지
rady.ucsd.edu/faculty-research/faculty/eric-yor…
정보 수정·삭제 요청
3
논문
128
피인용 합
2013
첫 논문
2019
최근 논문
01
저널·주제·방법
저널
JMR
2
JM
1
주제
온라인 리뷰와 구매
1
추천 시스템과 소비자 선택
1
다기준 의사결정
1
02
소속·공저
2015
소속
Texas Christian University
2013 · 2편
불러오는 중…
03
논문
3편
What Drives Herding Behavior in Online Ratings? The Role of Rater Experience, Product Portfolio, and Diverging Opinions
jm
· 2019 · 인용 102 · Digital Marketing and Social Media
Multiple Reference Points in Sequential Hedonic Evaluation: An Empirical Analysis
jmr
· 2013 · 인용 24 · Consumer Market Behavior and Pricing
Multiple Reference Points in Sequential Hedonic Evaluation: An Empirical Analysis
jmr
· 2013 · 인용 2 · Consumer Market Behavior and Pricing