Neeru Paharia

6편

• Buy Less, Buy Luxury: Understanding and Overcoming Product Durability Neglect for Sustainable Consumption
  jm · 2021 · 인용 203 · Environmental Sustainability in Business
• Shedding Light on the Dark Side of Firm Lobbying: A Customer Perspective
  jm · 2021 · 인용 30 · Corporate Social Responsibility Reporting
• Should Your Brand Pick a Side? How Market Share Determines the Impact of Corporate Political Advocacy
  jmr · 2020 · 인용 233 · Corporate Social Responsibility Reporting
• Who Is Wary of User Design? The Role of Power-Distance Beliefs in Preference for User-Designed Products
  jm · 2019 · 인용 116 · Consumer Behavior in Brand Consumption and Identification
• Who Receives Credit or Blame? The Effects of Made-to-Order Production on Responses to Unethical and Ethical Company Production Practices
  jm · 2019 · 인용 62 · Ethics in Business and Education
• Positioning Brands against Large Competitors to Increase Sales
  jmr · 2014 · 인용 99 · Consumer Behavior in Brand Consumption and Identification