YC

Author

Yue Cheng

École de management de Lyon 2026

ORCID: 0000-0003-3640-4616

정보 수정·삭제 요청

2

논문

37

피인용 합

2024

첫 논문

2026

최근 논문

01저널·주제·방법

저널

MSOM1POM1

주제

차량호출 플랫폼 운영 1 소셜미디어 마케팅 1

02소속·공저

2025

소속

Peking University2024 · 1편

École de management de Lyon2026 · 1편

불러오는 중…

03논문

2편

Reducing Traffic Incidents in Meal Deliveries: Penalize the Platform or Its Independent Drivers?
msom · 2026 · 인용 0 · Urban and Freight Transport Logistics
The Sales Impacts of Traffic Acquisition Promotion in Live-Streaming Commerce
pom · 2024 · 인용 37 · Consumer Market Behavior and Pricing