Keisha M. Cutright

5편

• Befriending the Enemy: The Effects of Observing Brand-to-Brand Praise on Consumer Evaluations and Choices
  jm · 2021 · 인용 29 · Consumer Behavior in Brand Consumption and Identification
• In God's Hands: How Reminders of God Dampen the Effectiveness of Fear Appeals
  jmr · 2017 · 인용 58 · Religion, Spirituality, and Psychology
• Putting Brands in Their Place: How a Lack of Control Keeps Brands Contained
  jmr · 2013 · 인용 101 · Consumer Behavior in Brand Consumption and Identification
• How Asking “Who am I?” Affects what Consumers Buy: The Influence of Self-Discovery on Consumption
  jmr · 2011 · 인용 40 · Consumer Behavior in Brand Consumption and Identification
• Brands: The Opiate of the Nonreligious Masses?
  mksci · 2010 · 인용 113 · Halal products and consumer behavior