Ann L. McGill

2편

• Who or What to Believe: Trust and the Differential Persuasiveness of Human and Anthropomorphized Messengers
  jm · 2015 · 인용 161 · Digital Marketing and Social Media
• It's Got the Look: The Effect of Friendly and Aggressive “Facial” Expressions on Product Liking and Sales
  jm · 2011 · 인용 366 · Consumer Behavior in Brand Consumption and Identification