5
논문
287
피인용 합
1987
첫 논문
2020
최근 논문
01저널·주제·방법
저널
JMR2MS2ISR1
02소속·공저
199020002010
소속
Duke University1987 · 1편
Temple University1997 · 1편
Pennsylvania State University2010 · 1편
University of Connecticut2011–2020 · 2편
불러오는 중…
03논문
5편
- A Note on the Impact of Daily Deals on Local Retailers’ Online Reputation: Mediation Effects of the Consumer Experience
- Individual Differences in Brand Schematicity
- How and when Alphanumeric Brand Names Affect Consumer Preferences
- Performance in Principal-Agent Dyads: The Causes and Consequences of Perceived Asymmetry of Commitment to the Relationship
- Note—A Re-Examination of the Results of Hogarth and Makridakis' “The Value of Decision Making in a Complex Environment: An Experimental Approach”