4
논문
148
피인용 합
2014
첫 논문
2021
최근 논문
01저널·주제·방법
저널
MKSCI2POM1MS1
02소속·공저
20152020
소속
Purdue University West Lafayette2014–2021 · 4편
불러오는 중…
03논문
4편
- Crowdfunding Project Design: Optimal Product Menu and Funding Target
- Promotion Spillovers: Drug Detailing in Combination Therapy
- An Empirical Model of Drug Detailing: Dynamic Competition and Policy Implications
- The Cross Attributes Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments