Rebecca Walker Naylor

3편

• Beyond the “Like” Button: The Impact of Mere Virtual Presence on Brand Evaluations and Purchase Intentions in Social Media Settings
  jm · 2012 · 인용 609 · Digital Marketing and Social Media
• The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
  jm · 2010 · 인용 750 · Environmental Sustainability in Business
• The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference
  jm · 2010 · 인용 671 · Psychology of Moral and Emotional Judgment