The 'fake' epidemic : the lead

It's the world's fastest growing and most profitable industry and it's reaching epidemic proportions, estimated to be between 7% and 10% of the world's total trade. And the counterfeiting industry is growing at just as fast a pace in South Africa.

• 저널Journal of Marketing · 2012(—) · 12–13
• 토픽COVID-19 Pandemic Impacts · Economics and Econometrics
• 저자Kerryn Le Cordeur