IS Atlas
ms·2010년 12월 4일

Understanding the Two Components of Risk Attitudes: An Experimental Analysis

Jianying Qiu, Eva-Maria Steiger

Management Science

54
피인용
1.5
FWCI
3
IS/마케팅/OM 탑저널 피인용
21
IS/마케팅/OM 탑저널 참고문헌
01Abstract

Cumulative prospect theory introduced the weighting of probabilities as an additional component to capture risk attitudes. However, this addition would be a less significant challenge to expected utility theory (EU) if utility curvature and probability weighting showed strong positive correlation. In that case the utility curvature in EU alone, although not properly describing risky behavior in general, would still capture most of the variance of individual risk aversion. This study provides experimental evidence that such a strong and positive correlation does not exist. Although most individuals exhibit concave utility and convex probability weighting, the two components show no strong positive correlation. This paper was accepted by Peter Wakker, decision analysis.

02연구 흐름

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03비슷한 논문

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04이후 연구

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05선행 연구

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06서지 정보