Decomposable Regression Models in the Analysis of Market Potentials

A regression method for estimating geographic market potentials is developed. Aggregation issues are explored, and a macro model is derived in which it is not necessary to assume that the relationships among variables are the same within the micro subsystems. An estimating procedure is presented and empirically illustrated in which the estimates satisfy additivity and nonnegativity constraints.

• 저널Management Science · 17(8) · B–485
• 토픽Economic and Environmental Valuation · Economics and Econometrics
• DOI10.1287/mnsc.17.8.b485
• 저자Frank M. Bass