250
피인용
0.0
FWCI
25
IS/마케팅/OM 탑저널 피인용
0
IS/마케팅/OM 탑저널 참고문헌
- 주제유통 채널 전략 · 공급망관리
01Abstract
Many marketing problems which promise to be amenable to the techniques of operations research have apparently not been subjected to systematic analysis. This article is a first attempt at an analysis of one such area—the number of items stocked by a retailer and its relation to his sales, his costs, and his profits.
02연구 흐름
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03비슷한 논문
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04이후 연구
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05선행 연구
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06서지 정보
- 저널Management Science · 3(1) · 93–101
- 토픽Operations Management Techniques · Management Science and Operations Research
- DOI10.1287/mnsc.3.1.93
- 저자William J. Baumöl, Edward A. Ide