jm·2011년 8월 1일·주제 밖
Are we really saving the planet by not printing e-mails?
Journal of Marketing
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피인용
0.0
FWCI
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IS/마케팅/OM 탑저널 피인용
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IS/마케팅/OM 탑저널 참고문헌
- 주제ESG 투자와 성과 · 금융경제
01Abstract
Consider the environment and don't print this e-mail'. This line, and other similar appeals, is becoming increasingly popular among e-mail users. It implies that if you print out your e-mails or electronic documents, you are causing trees to be cut down for the production of paper - and that this is bad for the environment.
02연구 흐름
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03비슷한 논문
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04이후 연구
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05선행 연구
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06서지 정보
- 저널Journal of Marketing · 2011(—) · 20–21
- 토픽Innovative Approaches in Technology and Social Development · Management of Technology and Innovation
- 저자Henry Coppens