IS Atlas
jm·2016년 9월 16일·주제 밖

The Service–Profit Chain: A Meta-Analytic Test of a Comprehensive Theoretical Framework

Jens Hogreve, Anja Iseke, Klaus Derfuß, Tönnjes F. Eller

Journal of Marketing

206
피인용
18.3
FWCI
5
IS/마케팅/OM 탑저널 피인용
104
IS/마케팅/OM 탑저널 참고문헌
01Abstract

The service–profit chain (SPC) has served as a prominent guidepost for service managers and researchers alike. This meta-analysis provides the first comprehensive test of the SPC, showing that all the proposed links are statistically significant and substantial. However, the effect sizes vary considerably, partly according to the type of service provided. Meta-analytic structural equation models show that internal service quality translates into service performance through various mechanisms beyond employee satisfaction, and they highlight the importance of the service encounter and customer relationship characteristics for customer responses. The findings not only indicate the need to integrate complementary paths in the SPC framework but also challenge the implicit SPC rationale that firms should always maximize employee satisfaction and external service quality to optimize firm performance.

02연구 흐름

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03비슷한 논문

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04이후 연구

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05선행 연구

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06서지 정보