IS Atlas
jm·2011년 10월 1일·주제 밖

Lessons from the league (the youthy one) : soapbox

Musa Kalenga

Journal of Marketing

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FWCI
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IS/마케팅/OM 탑저널 피인용
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IS/마케팅/OM 탑저널 참고문헌
01Abstract

Great brands and great leaders have similar qualities. In the past few weeks South African media have been swept up by the frenzy around the disciplinary hearing of Julius Malema (ANCYL President) by the African National Congress mother body. I can only imagine how frustrating the process must be for a mother body trying to discipline what appears to be a leader in the making and a formidable politician.

02연구 흐름

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03비슷한 논문

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04이후 연구

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05선행 연구

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06서지 정보