Entrepreneurs and Investors: Funding-Induced Distortions in Lean Start-up Product Experiments and Innovation

Information asymmetry between investors and entrepreneurs brings about distortions to product experimentations and inefficiencies to innovation outcomes, which are exacerbated by investors’ stereotypes on entrepreneurs.

• 저널Marketing Science · 45(2) · 428–448
• 토픽Private Equity and Venture Capital · Accounting
• DOI10.1287/mksc.2023.0309
• 저자K. Sudhir, Onesun Steve Yoo, Z.D. Zhou