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9편 · 2020 2편, 2023 1편, 2024 1편, 2025 3편, 2026 1편
- EXPRESS: From Owning to Connecting: Understanding and Leveraging the Effect of Internet Meme Marketing
- Multicell Experiments for Marginal Treatment Effect Estimation of Digital Ads
- Optimal Dynamic Advertising Policies in Digital and Traditional Channels: A Control-Theoretic Approach
- Brands in Unsafe Places: Effects of Brand Safety Incidents on Brand Outcomes
- Imperfect Targeting and Advertising Strategies
- The Consumption of Advertising in the Digital Age: Attention and Ad Content
- Inefficiencies in Digital Advertising Markets
- Introduction to the Special Issue on Marketing Science and Field Experiments
- Algorithmic Bias? An Empirical Study of Apparent Gender-Based Discrimination in the Display of STEM Career Ads