현상

오프라인 소매

3편 · 2017 1편, 2021 1편, 2025 1편

The Rise of Broadband and the Retail Landscape: Evidence from Consumer Packaged Goods
JM · 2025 · 인용 1 · Uyen Tran
Value of Online–Off-line Return Partnership to Off-line Retailers
MSOM · 2021 · 인용 24 · Elina H. Hwang, Leela Nageswaran, Soo-Haeng Cho
Competitive Strategies for Brick-and-Mortar Stores to Counter “Showrooming”
MS · 2017 · 인용 339 · Amit Mehra, Subodha Kumar, Jagmohan S. Raju