IS Atlas
최신
동향
저자
도구
현상
투자자 신호
2편 · 2018 1편, 2024 1편
Business-to-Investor Marketing: The Interplay of Costly and Costless Signals
JM
· 2024 · 인용 11 · Gergely Nyilasy, Shangwen Yi, Dennis Herhausen 외
Sales Force Downsizing and Firm-Idiosyncratic Risk: The Contingent Role of Investors’ Screening and Firm’s Signaling Processes
JM
· 2018 · 인용 35 · Nikolaos G. Panagopoulos, Ryan Mullins, Panagiotis Avramidis