5
논문
591
피인용 합
2010
첫 논문
2015
최근 논문
01저널·주제·방법
저널
JM4JMR1
02소속·공저
20102015
소속
University of North Carolina at Chapel Hill2012–2014 · 2편
Pennsylvania State University2015 · 1편
불러오는 중…
03논문
5편
- Developing Donor Relationships: The Role of the Breadth of Giving
- Perceived Risk, Product Returns, and Optimal Resource Allocation: Evidence from a Field Experiment
- Marketing Communication Strategies and Consumer Financial Decision Making: The Role of National Culture
- Defining, Measuring, and Managing Business Reference Value
- Driving Profitability by Encouraging Customer Referrals: Who, When, and How