9
논문
629
피인용 합
2014
첫 논문
2025
최근 논문
01저널·주제·방법
02소속·공저
201520202025
소속
Ruhr University Bochum2014–2015 · 3편
University of Warwick2019 · 1편
Carl von Ossietzky Universität Oldenburg2025 · 1편
불러오는 중…
03논문
9편
- Customer-Centric Contract Changes
- The Impact of Transparency-Inducing Management Information System Use on Employees’ Daily Work Performance
- The Different Effects of Mass-Media Marketing and Personal Sales Budgets Across the Life Cycle of B2B High-Tech Start-Ups
- Effective Implementation of Predictive Sales Analytics
- Variable Compensation and Salesperson Health
- Understanding the Impact of Relationship Disruptions
- Warm Glow or Extra Charge? The Ambivalent Effect of Corporate Social Responsibility Activities on Customers’ Perceived Price Fairness
- Gambled Price Discounts: A Remedy to the Negative Side Effects of Regular Price Discounts
- Willing to Pay More, Eager to Pay Less: The Role of Customer Loyalty in Price Negotiations