Maureen Morrin

5편

• Mitigation in Marketing: Concept, Definition, and Scope
  jmr · 2024 · 인용 4 · Consumer Behavior in Brand Consumption and Identification
• A Manuscript's Journey Through Peer Review: Insights from Almost 3,000 Editorial Decisions at the <i>Journal of Marketing Research</i>
  jmr · 2023 · 인용 3 · Management and Marketing Education
• On the Other Hand…: Enhancing Promotional Effectiveness with Haptic Cues
  jmr · 2019 · 인용 22 · Multisensory perception and integration
• The Cool Scent of Power: Effects of Ambient Scent on Consumer Preferences and Choice Behavior
  jm · 2014 · 인용 214 · Consumer Retail Behavior Studies
• Investing for Retirement: The Moderating Effect of Fund Assortment Size on the 1/N Heuristic
  jmr · 2012 · 인용 45 · Decision-Making and Behavioral Economics