D. Eric Boyd

4편

• Measuring the Real-Time Stock Market Impact of Firm-Generated Content
  jm · 2021 · 인용 20 · Digital Marketing and Social Media
• Branded Apps and Their Impact on Firm Value: A Design Perspective
  jmr · 2019 · 인용 101 · Digital Marketing and Social Media
• (When) Does Third-Party Recognition for Design Excellence Affect Financial Performance in Business-to-Business Markets?
  jm · 2018 · 인용 24 · Innovation and Knowledge Management
• When do Chief Marketing Officers Affect Firm Value? A Customer Power Explanation
  jmr · 2010 · 인용 190 · Corporate Finance and Governance