13
논문
978
피인용 합
2011
첫 논문
2025
최근 논문
01저널·주제·방법
02소속·공저
20152020
소속
Texas A&M University2011–2023 · 10편
불러오는 중…
03논문
13편
- Investor Reactions to Firms’ Announcements of Operational Decisions in Markets Involved in Geopolitical Conflicts
- Brands in the Labor Market: How Vertical and Horizontal Brand Differentiation Impact Pay and Profits Through Employee–Brand Matching
- Innovation Potential, Insider Sales, and IPO Performance: How Firms Can Mitigate the Negative Effect of Insider Selling
- The Impact of Corporate Social Responsibility on Brand Sales: An Accountability Perspective
- Branding in a Hyperconnected World: Refocusing Theories and Rethinking Boundaries
- Hands off my Brand! The Financial Consequences of Protecting Brands through Trademark Infringement Lawsuits
- Two Centuries of Innovations and Stock Market Bubbles
- Interpreting the Stock Returns to New Product Announcements: How the past Shapes Investors’ Expectations of the Future
- Customer Satisfaction and Long-Term Stock Returns
- When 1 + 1 > 2: How Investors React to New Product Releases Announced Concurrently with Other Corporate News
- Employee-Based Brand Equity: Why Firms with Strong Brands Pay Their Executives Less
- Wedded Bliss or Tainted Love? Stock Market Reactions to the Introduction of Cobranded Products
- Behemoths at the Gate: How Incumbents Take on Acquisitive Entrants (and why some do Better than Others)