IS Atlas
최신
동향
저자
도구
RK
Author
Robert J. Kent
University of Delaware
2010
정보 수정·삭제 요청
2
논문
71
피인용 합
2010
첫 논문
2010
최근 논문
01
저널·주제·방법
저널
JM
2
주제
온라인 광고 효과
2
02
소속·공저
2010
소속
University of Delaware
2010 · 2편
불러오는 중…
03
논문
2편
Predictors of the Gap Between Program and Commercial Audiences: An Investigation Using Live Tuning Data
jm
· 2010 · 인용 44 · Consumer Market Behavior and Pricing
Predictors of the Gap between Program and Commercial Audiences: An Investigation using Live Tuning Data
jm
· 2010 · 인용 27 · Consumer Market Behavior and Pricing