16
논문
1,809
피인용 합
1998
첫 논문
2026
최근 논문
01저널·주제·방법
02소속·공저
20002005201020152020
소속
Northwestern University1998 · 1편
Cornell University2003–2022 · 7편
불러오는 중…
03논문
16편
- EXPRESS: Behavioral Research Through Interpretable, Dimensionality-reduced Generative AI Embeddings (BRIDGE): A Method to Incorporate Real-World Stimuli in Consumer Experiments
- Mitigation in Marketing: Concept, Definition, and Scope
- A Manuscript's Journey Through Peer Review: Insights from Almost 3,000 Editorial Decisions at the <i>Journal of Marketing Research</i>
- Reidentification Risk in Panel Data: Protecting for<i>k</i>-Anonymity
- Marketing Insights from Multimedia Data: Text, Image, Audio, and Video
- Managing Members, Donors, and Member-Donors for Effective Nonprofit Fundraising
- Bayesian Synthetic Control Methods
- The <i>Journal of Marketing Research</i> Today: Spanning the Domains of Marketing Scholarship
- A Flexible Method for Protecting Marketing Data: An Application to Point-of-Sale Data
- Spillover Effects of Mission Activities on Revenues in Nonprofit Health Care: The Case of Aravind Eye Hospitals, India
- An Empirical Model of Drug Detailing: Dynamic Competition and Policy Implications
- The Cross Attributes Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments
- Handling Endogenous Regressors by Joint Estimation Using Copulas
- A Regime-Switching Model of Cyclical Category Buying
- Competitive Price Discrimination Strategies in a Vertical Channel Using Aggregate Retail Data
- Logit Demand Estimation Under Competitive Pricing Behavior: An Equilibrium Framework