Kaifu Zhang

11편

• Returnless Partial Refunds: A Large-Scale Field Experiment in E-Commerce
  mksci · 2026 · 인용 0 · Supply Chain and Inventory Management
• The Value of Personal Data in Internet Commerce: A High-Stakes Field Experiment on Data Regulation Policy
  ms · 2023 · 인용 85 · Privacy, Security, and Data Protection
• Design of Platform Reputation Systems: Optimal Information Disclosure
  mksci · 2022 · 인용 56 · Game Theory and Applications
• The Welfare Impact of Targeted Advertising Technologies
  isr · 2021 · 인용 35 · Consumer Market Behavior and Pricing
• Bad Greenwashing, Good Greenwashing: Corporate Social Responsibility and Information Transparency
  ms · 2020 · 인용 524 · Corporate Social Responsibility Reporting
• Freemium as an Optimal Strategy for Market Dominant Firms
  mksci · 2019 · 인용 82 · Digital Platforms and Economics
• Matchmaker Competition and Technology Provision
  jmr · 2017 · 인용 17 · Digital Platforms and Economics
• Breaking Free of a Stereotype: Should a Domestic Brand Pretend to Be a Foreign One?
  mksci · 2015 · 인용 35 · Consumer Market Behavior and Pricing
• Differentiation with User-Generated Content
  ms · 2014 · 인용 89 · Consumer Market Behavior and Pricing
• Contextual Advertising
  mksci · 2012 · 인용 96 · Consumer Market Behavior and Pricing
• Content Contributor Management and Network Effects in a UGC Environment
  mksci · 2011 · 인용 62 · Digital Marketing and Social Media

• A5062350665Kaifu Zhang · 1편 · ORCID · 대표 기록
• A5103619995Kaifu Zhang · 10편 · 같은 이름 + 공저자 겹침