IS Atlas
최신
동향
저자
도구
Author
Yulia Nevskaya
Washington University in St. Louis
2021
ORCID
0000-0001-5975-6919
홈페이지
sites.google.com/view/yulianevskaya/home
정보 수정·삭제 요청
3
논문
74
피인용 합
2019
첫 논문
2026
최근 논문
01
저널·주제·방법
저널
JMR
2
MKSCI
1
주제
네트워크 사회적 영향
1
고객가치와 고객관리
1
모바일 앱 수익화
1
02
소속·공저
2020
2025
소속
Washington University in St. Louis
2021 · 1편
불러오는 중…
03
논문
3편
EXPRESS: Consumer Interactions and Peer Effects in Socially-Connected Digital Products
jmr
· 2026 · 인용 0 · Digital Marketing and Social Media
Can Non-tiered Customer Loyalty Programs Be Profitable?
mksci
· 2021 · 인용 27 · Customer Service Quality and Loyalty
How Should Firms Manage Excessive Product Use? A Continuous-Time Demand Model to Test Reward Schedules, Notifications, and Time Limits
jmr
· 2019 · 인용 47 · Consumer Market Behavior and Pricing