8
논문
827
피인용 합
2013
첫 논문
2025
최근 논문
01저널·주제·방법
02소속·공저
201520202025
소속
University of Maryland, College Park2013 · 2편
North Carolina State University2016–2021 · 4편
불러오는 중…
03논문
8편
- How Firms Can Steer Social Media Conversations
- Real-Time Brand Reputation Tracking Using Social Media
- Is the Grass Greener? On the Strategic Implications of Moving Along the Value Chain for IT Service Providers
- Simulating Macro-Level Effects from Micro-Level Observations
- Brand Buzz in the Echoverse
- Building Agent-Based Decision Support Systems for Word-of-Mouth Programs: A Freemium Application
- Media, Aggregators, and the Link Economy: Strategic Hyperlink Formation in Content Networks
- Improving Prelaunch Diffusion Forecasts: Using Synthetic Networks as Simulated Priors